Happy Monday friends,
First, let me start off with the quote above and share how much I agree with it! Secondly, I feel it says so much about the woman who wrote it, her brand, her clothes, her beliefs and most importantly the people of Eileen Fisher. I had the privilege last Saturday of getting to know these people first hand. Wow... what a great group of women!
If you are not familiar with the brand, I highly suggest reading this short story as I truly believe Eileen can tell her own story best. I love the end... about making a difference (my mantra) and that Eileen feels that business can be a movement! You might want to read about THE SYSTEM, too. I might call them "foundations of the brand."
Let me back up! Back in August, I walked into the Eileen Fisher store in Charlotte. I did not know it was my lucky day... but feel it was! I shopped a bit, tried on some clothes and met some of the stylists. It was then and there that I found my black jumpsuit and also shared my story about SITNB. Next thing I knew, I was being invited to be part of their Fall Event as a special guest; to share my style ideas for the new fall line. Everything I tried on was simple, chic and of the highest quality. The customers were absolutely fantastic and the stylists knew almost everyone by name due to the continued customer loyalty! In fact, several women came in carrying bags to return clothes they had worn for years. Read more here about this amazing program.
Please enjoy the pictures from the day. My background in sales and love of helping and talking to people showed. It was cool to be in this relaxed environment and suggest a few things that may have been out of some women's comfort zone. But the best part was to see them realize how great they looked and feel confident in their choices!!
So one day, I hope you can experience the brand by popping by an Eileen Fisher store, meeting their awesome stylists and trying on the clothes. I guarantee it will be hard to wear anything else, once you have felt the beautiful fabrics and see how easy it is to wear this brand that offers timelessness + trend.
Every day at Eileen Fisher you will see the Power of Women at work. You will see creativity, confidence, and connection! Yes, Eileen, your business is a movement.
Thank you, readers...until next time! XXOO
p.s. A very special thank you to Mr. Silver, my photographer, who spent his Saturday photographing the event and at one point, even dog-sat for a shopper! :)